Graphisads IPO Review – GMP, Price, Details & More

Graphisads IPO description – Graphisads India Limited is coming up with its Initial public offering. The IPO will be open for subscription on November 30, 2023


Graphisads IPO – Details


IPO Open Date 30 November 2023
IPO Close Date 05 December 2023
Issue Type Fixed Price Issue IPO
Issue Size 48,12,000 Shares Worth ₹53.41 Crore

Fresh Issue: 48,12,000 Shares Worth ₹53.41 Crore

Face Value ₹10 per equity share
IPO Price ₹111
Market Lot 1200 Shares
Minimum Order 1200 Shares (1 Lot)
Listing At NSE SME
Register Kfin Technologies Limited
Retail Shares Offered 50%
Other Shares Offered 50%

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Graphisads IPO – Date Schedule


IPO Opening Date 30 November 2023
IPO Closing Date 05 December 2023
Finalization of Basis of Allotment 08 December 2023
Refunds Initiation 11 December 2023
Transfer of shares to demat accounts 12 December 2023
Listing Date of IPO 13 December 2023


Graphisads IPO – About Company 


Graphisads Limited is an integrated marketing, advertising, and communications agency providing 360-degree solutions to its wide array of clients. The Company is in the same industry for the past 35 years and is continuously expanding its business horizons with the moving trends across the world, reflecting its growing expertise in the marketing and advertising industry.

Graphisads provides advertising services on the work orders received by the Government sector, Private sector and Public sector entities.

Graphisads has been awarded Best Media Agency of the Year 2013, Delhi, Realty Plus Excellence Award in 2014 – 2015, Diamond Award for Best Creative at the India Pride Awards 2016-2017, and Dac Excellence in Advertising awards in 2014, 2015, and 2016.

The company also offers high-end ecosystem and end-to-end ad-tech communication solutions platform for advertising media services consisting of Brand Strategy, Communication Strategy, Creative Services, Media Planning, Media Buying and Media Release services which cover advertisement modes such as Newspapers, Magazines, Radio, and TV, Events & Exhibitions, Digital Media, Brochures Printing, and display of Outdoor Hoardings, Digital screens and street furniture.

Graphisads IPO Review – GMP, Price, Details & More
Graphisads IPO Review – GMP, Price, Details & More

Graphisads IPO – Industry Overview 


The advertisement agency is one of the most important segments of Marketing and communication sector. Effective advertising depends on creative ideas and processes that allow teams to develop ads that target their intended market. Successfully implementing ads involves placing them in media strategically and evaluating their performance to ensure they reach an audience that is likely to purchase the product or service the ad promotes.

By using IMC theories and strategies, marketing specialists, public relations directors, brand managers, digital media associates, social media marketers, and other media professionals can create, execute, and track multichannel advertising and communication messages that target and influence specific audiences. Market and Communication influence can be seen throughout modern society, in website display advertisements, enterprise blogs, search engine optimization, newspaper editorials, outdoor billboards, magazine advertisements, and more. 

The global advertising market size reached US$ 615.2 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 834.9 Billion by 2028, exhibiting a growth rate (CAGR) of 5.35% during 2023-2028. 

The Indian advertising market size reached INR 743.0 Billion in 2022. Looking forward, expects the market to reach INR 1,412.5 Billion by 2028, exhibiting a growth rate (CAGR) of 11.2% during 2023-2028. The growing adoption 87 of advertising to enhance brand awareness, increasing number of media and entertainment models, and rising demand for digital advertising solutions represent some of the key factors driving the market. 

Advertising growth continued to outperform Indian GDP growth. In 2022, when India’s nominal GDP grew 15%, advertising recovered 19%. Advertising is usually around 2x to 2.5x of real GDP growth, which is expected to be 7% for FY20231. However, when GDP is impacted, the discretionary nature of the M&E sector results in a disproportionately higher contraction, as was seen in 2020  


Graphisads IPO – Financial Performance


FY 2022 FY 2023 Q1 FY 2024
Revenue 89.17 98.43 25.94
Expenses 81.71 90.60 23.24
Net income 5.58 5.57 2.06

Figures in INR Crores


Graphisads IPO – Valuations & Margins


FY 2021 FY 2022 FY 2023
EPS 29.03 4.15 4.13
PE ratio 26.88
RONW (%) 1.66 14.26 12.99
NAV 31.83
ROCE (%) 4.02 13.12 14.69
EBITDA (%) 7.79 11.50 11.59
Debt/Equity 1.08 0.87 0.69


Graphisads IPO – Prospectus



Object Of The Issue

  • To meet the Working Capital requirements.
  • Repayment of certain borrowings.
  • General Corporate Purpose.
  • Issue Expenses.


Graphisads IPO GMP Today


Date IPO GMP Kostak Subject to Sauda
Coming soon


Graphisads IPO – Allotment Status

Graphisads   IPO allotment status will be available on the KFin Tech Website. Click on this link to get allotment status.

Graphisads  IPO – Lots Size & Price


Application Lots Shares Amount ( Cut-Off)
Retail (Min) 1 1200 1,33,200
Retail (Max) 1 1200 1,33,200
HNI (Min) 2 2400 2,66,400




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